The vuvuzela has become so popular "that a major South African brewer took steps to register the design as a trademark to protect its inventor, Neil van Schalkwyk."
See Alexandra Hudson, Reuters Africa, Vuvuzela inventor says it's no sin to make a din
David Smith at the Guardian, 2010 World Cup: A brief history of the vuvuzela : Turn down the volume, shove in the earplugs, for a raucous horn is threatening viewers' sanity during the World Cup
"TV crews seeking "local colour" are likely to settle on fans not only blowing vuvuzelas but also wearing bright facepaint and wigs, the yellow shirt of the national team, Bafana Bafana, a pair of oversized spectacles and, in some cases, traditional Zulu animal skins with shield and spear.
The most popular match-day headgear is the makarapa, a variation on the miner's helmet, an icon in mining cities such as Johannesburg, topped by elaborate decorations and images in bright colours. Its inventor, Alfred Baloyi, started making them 30 years ago in a tiny shack in a township and is now running his own studio producing a hundred a day with the help of companies such as Coca-Cola."Can there be any doubt that this World Cup is in Africa, the land of all of our forefathers.
Now where did I put that leopard skin....